Effective date: October 12, 2026
1. Introduction
Lone Star Ascent AI (“we”, “us”) operates lonestarascent.ai. We respect your privacy. This policy explains what information we collect when you visit our website, contact us or request a demo, and how we use and protect it. If you use Travis, our shopping concierge at meettravis.ai, please see meettravis.ai/privacy.
2. Information we collect
- Contact information you give us: your name, email address, company, role, phone number and anything you include in a message or demo request.
- Business contact information: work contact details for people at retail brands, gathered from professional sources, so we can tell them about our products.
- Device and browsing information: your IP address, browser and device type, the pages you visit, the site that referred you, and how you interact with our website, collected through cookies and analytics tools.
3. How we use your information
- To respond to your questions and demo requests.
- To send you information you have asked for.
- To contact businesses about our products. You can opt out at any time by replying or emailing us.
- To understand how our website is used and improve it.
- To keep our website secure and prevent misuse.
4. Sharing your information
We do not sell, rent or trade your personal information. We share it only with trusted service providers who help us run our business, such as website hosting, email and customer-relationship tools, and analytics providers (including Google Analytics and Microsoft Clarity), or with legal or regulatory authorities when required by law.
5. Cookies and tracking
We use cookies (small data files placed on your device) to understand how our website is used.
We work with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps and session replay, to improve our products and services. Website usage data is captured using first-party and third-party cookies and other tracking technologies to determine the popularity of products and services and online activity. Additionally, we use this information for site optimization, fraud and security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement (https://www.microsoft.com/privacy/privacystatement).
We also use Google Analytics to understand website traffic. You can disable cookies in your browser settings; our website will still work.
6. Data security
We take reasonable measures, such as encrypted (SSL) connections, to protect your information from unauthorized access, alteration or loss. No method of internet transmission is 100% secure.
7. Your rights
Depending on where you live (for example, under the GDPR in Europe or the CCPA in California), you may have the right to:
- access the personal data we hold about you
- request correction of inaccurate data
- request deletion of your personal data
- opt out of marketing communications
To exercise any of these rights, email info@lonestarascent.ai.
8. Changes to this policy
We may update this policy from time to time. Updates will be posted on this page with a revised effective date.
9. Contact us
Lone Star Ascent AI
Dallas, Texas
info@lonestarascent.ai
